Magna Gains Much more Business for New Seat Technologies

Automotive supplier Magna announces it has picked up extra customers for its FreeForm seat trim technological innovation.

Initially seen in 2020 on the Cadillac XT5, the seat trim technological innovation will launch with other automakers on a large SUV, a midsize CUV, a sedan and an all-electrical SUV – all envisioned to get to dealerships in 2022, Magna states.

FreeForm delivers a clean, sculpted and seamless styling floor with large seat concavity, improved consolation and enhanced cleanability. It features a wide selection of structure prospects for automotive studios and stylists to generate distinct interiors.

“Automotive seat design has grow to be an even far more important consideration in light of the speedily evolving mobility landscape and the resulting shift towards interiors and in-vehicle practical experience,” John Wyskiel, president-Magna Seating Systems, says in a information launch.

“We are viewing an escalating need from each classic buyers and new entrants alike searching for to offer exceptional ease and comfort and structure characteristics and develop a much more ‘homelike’ cabin, as nicely as utilize much more eco-helpful materials. FreeForm technological innovation can produce on all fronts,” he suggests.

FreeForm presents styling versatility by reaching style particulars as sharp as a 1-mm radius in contrast to 25 mm (1 in.) for some traditional slice and sew functions. This supplies automotive stylists with larger opportunities to style and design numerous designs and forms, and crisper strains.

The new seat trim engineering provides enhanced back ease and comfort thanks to extra than 100 mm (4 ins.) of concavity, which Magna claims is approximately impossible with regular minimize and sew.

Magna_FreeForm (003).pngCoupled with bolsters, this delivers enhanced decrease-back again aid as it lowers fatiguing micro-motions of the backbone.

In addition, FreeForm is manufactured with a foam laminate which success in a moldable area that is four situations much more breathable than equivalent molded trim products, further more enhancing seat consolation.

FreeForm back again panel seats incorporate up to 50% polyol organic compounds derived from recycled polyethylene terephthalate, a plastic polymer resin, and the seating surface has up to 20% renewable supplies from a bio-feedstock – resulting in an total extra sustainable products.

The sleek area of FreeForm will allow for seats to be cleaned extra rapidly and very easily. The seat addresses can also be removed for cleaning and regimen upkeep, making them appealing for mobility situations this sort of as ride sharing.

Magna also says FreeForm back panels present a “soft touch” floor with attract capabilities of up to 4 ins. (102 mm), building a important total of additional leg space.

By Sia